Case study · Outsourcing · Davao
PacificProBPO
Offshore support that feels in-house.
A redesign for a Davao-based outsourcing company: a clear promise in the first screen, services broken down simply and a route to book a call from every section.
- Website design in Figma
- Tailwind CSS front-end handoff
- Based in Davao, serving global clients
The challenge
Outdated, cluttered and hard to use on a phone.
The old site had an inconsistent look, no clear call to action and poor mobile layouts, which made a growing company look smaller than it was. Global clients need to trust an offshore partner quickly.
At a glance
What the design does for them.
4
customer support, technical draughting, back office, bookkeeping and payroll
4
about, services, careers and contact, each with one job
1
book a call, repeated where it helps
Figma
handed over for a Tailwind CSS build
Trust
Why choose them, in plain words.
A short Built for Reliability section explains the British-led management and experienced team in Davao, with a short pull quote about getting work done right. It answers the biggest worry about outsourcing before anyone has to ask.
How a call request flows
From “can you help?” to a booked call.
The site keeps one simple next step: book a call or send a message. The animation shows an example enquiry moving from the contact form to a booked discovery call.
- Contact formName, email and a message
- Team notifiedLands with the PacificProBPO team
- Call bookedSpecialist needs discussed
- ProposalTeam and costs agreed
New lead
Needs: two bookkeeping roles covered from next month.
Thanks for getting in touch. Let’s book a short call to talk through the roles you need…
Call bookedConversion
A contact form that feels easy.
Outsource with Confidence closes the page with a short form: name, email, company and a message. Only the essentials are required, so a busy manager can ask a question in under a minute.
Results so far
We designed the site in Figma and worked with the client’s developer on a Tailwind CSS handoff, so the build stayed true to the design across devices. The live site has grown since, with new tools and articles added by the client.
Coming next: enquiry numbers and speed scores once the client has confirmed them. We don’t publish estimates.
What we delivered
Design, strategy and build.
Redesign in Figma
A clean, structured layout with a professional but vibrant palette.
Content structure
About, services, careers and contact sections, each written to convert.
Developer handoff
Modular components prepared for a Tailwind CSS front end, worked through with the developer.
Mobile first
Layouts designed for phones first, then scaled up for desktop.
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